Customer Focus | Digital Marketing | Marketing Trends | Newsletters | Strategy

Customer Retention: Keeping the Clients You Worked So Hard to Win

Now that you’ve landed clients, it’s time to keep them for a long, long, long time and put the strategies of customer retention to work. After all, you worked hard to acquire them. What’s more, it’s far easier to keep them than to lose them […]

Digital Trends 2021 | News | Search Engine Optimization | Strategy | Web Analytics

Important update for your SEO and the Google Page Experience Update

In our last post we told you what the coming Google page ranking update actually is.  [Link to last post] Now we’re going to talk more specifically about what Google expects within your website to ensure it ranks well in search results as the update rolls […]

Content Marketing | Design | Digital Marketing | Marketing Trends | Social Media Marketing | Startups | Strategy

5 Startup Marketing Mistakes To Avoid

Without marketing, you have no startup. It doesn’t matter how in-demand your products or services are, or how much money you have backing you. How one of your partners has built a one or more business from scratch: if you don’t market your company, customers […]

startup marketing
advertising | Content Marketing | Digital Marketing | Higher-Ed Marketing | Inbound Marketing | Marketing Trends | Mobile | News | Social Media Marketing | Startups | Strategy

4 Strategies to Kick-Start Your Startup

You’ve recently launched your startup and are ready for startup marketing.  You’re rightly proud. You’re also definitely not alone: 2020 saw many people start businesses, about 4.41 million business applications were filed last year. This is an increase over 2019, when a bit more than […]