Oh, that first customer: so hard to actually land! Earning your first sale today entails lead nurturing, a.k.a. providing content your prospects look for to solve their problems and reach goals. (In which you place keywords that your target uses in your content so that […]
So you wrote a terrific blog post, offered your potential lead a free ebook about a problem or goal they have, and now all they have to do is give you their email address. And they do! Now what? What do you do with them now […]
You spend a considerable amount of time and money on marketing to attract people to your website. You can have millions of highly targeted, wonderful prospects come to your site each day, but their visits mean nothing if they can’t give you their contact information. They may […]
The three best ways to rank highly on a Google search are by using keywords, research, and your wallet. It’s hard to generate traffic when you first start putting your company or ideas out there with blogs. It’s especially hard when big businesses have an […]
Is working remotely the new “corner office?” Many people say yes: the chance to work away form an employer’s office (most often at home) offers workers the chance to work where/when they want (so long as they get their work done and are available when […]