Going viral is every social media marketer’s dream. It happens often for some, never for others, and just once for many. There are no guaranteed methods to make it happen, but there are some ways you can boost your chances to go viral. Take a […]
Category: Social Media Marketing
Social Listening: Like What You Hear?
Social listening may sound like another name for eavesdropping at a party, but it’s a little more technical than that. It goes by many names: social media monitoring, buzz analysis, brand monitoring, social media measurement, social media intelligence, etc. While all those terms don’t mean […]
TikTok Marketing: The Breakdown
Marketing in general, but social media in particular, is constantly changing on us. That’s why when a new social media app blows up, it’s worth your time to investigate it. The source of all the buzz this time around? TikTok. Let’s take a look. What […]
Social Media Marketing Strategy: LinkedIn
Quick: when you think of starting a social media marketing strategy, what’s the first channel you think of? Probably Facebook, right? Followed by Instagram or Twitter? What about LinkedIn? “Wait,” you say, “you’re right. LinkedIn is a social media channel. But it’s all about business […]
How to Respond to Negative Feedback: Social Media Marketing
Ah, social media. It provides so many ways to connect with your current/potential customers. Unfortunately, it also provides lots of ways for those current/potential customers to diss you. Big time. In front of thousands! When it comes to your social media marketing management, what do […]