In today’s world, social media has become a crucial part of almost any business. The difference between these businesses is whether or not their social media is able to thrive or not. We’re here to help. Knowing where to start and how to build from […]
Category: Paid Media
Improving Your LinkedIn Marketing Game in 2020
Learn how to improve your LinkedIn marketing strategy.
Do you Need a Paid Ad Strategist? (Yes)
If you have to ask, you already know the answer. Yes, you do need a paid ad strategist. Paid advertising may seem easy to run for your business, but in reality there is a lot going on behind the curtain. So, why do you need […]
Digital Ad Pollution: What is it?
We see it in our oceans, our beaches, and our cities. Pollution is everywhere, including our Internet. Well, digital ad pollution, that is. What is Digital Ad Pollution? If you’ve ever been watching YouTube only to be interrupted by a truly awful, ugly ad, that’s […]
Paid Search vs. Paid Social
Google Ads and other paid search options have been around for quite some time (Since 2000 for Google Ads, then called AdWords). Paid social – ads on Facebook, Instagram, Twitter, LinkedIn, etc. – haven’t been with us for nearly as long. Facebook, for instance, began […]