Inbound Marketing Strategy
Inbound Marketing | Lead Generation | Marketing Trends | Sales | Strategy

The Difference Between Warm and Cold Calling (and Why They Matter)

So, what really is the difference between warm and cold calling? Is making a sales call via phone dead? No. But there’s a vast difference between making a call to a complete stranger (cold calling) and making a call to someone who knows and probably […]

boosting flat traffic graph going upwards and flow chart
Inbound Marketing | Lead Generation | News | Search Engine Optimization | Strategy | Web Analytics

Boosting Flat Traffic

You started using lead generation strategies such as content creation, keyword optimization, and so on and traffic just exploded.  New leads. Great prospects. Many sales. Happy dancing all around. You’ve continued these digital marketing and SEO strategies for awhile now, but you’ve noticed something: flat […]