Social listening may sound like another name for eavesdropping at a party, but it’s a little more technical than that. It goes by many names: social media monitoring, buzz analysis, brand monitoring, social media measurement, social media intelligence, etc. While all those terms don’t mean […]
We see it in our oceans, our beaches, and our cities. Pollution is everywhere, including our Internet. Well, digital ad pollution, that is. What is Digital Ad Pollution? If you’ve ever been watching YouTube only to be interrupted by a truly awful, ugly ad, that’s […]
Whether you have one email for all your needs or separate emails for work, play, etc., you probably receive marketing emails. We’ve all had them fill our inboxes to the brim after signing up for just one too many 10% off discounts at a new […]
Guess what?! Google is NOT the only search engine! “What!?” you cry. “There are others? Why don’t I ever see them?” Why, indeed. It does seem that Google is the only search engine available. Our whole online culture seemingly focuses on Google: “Google it.” “What […]
It’s Halloween! Are you spooked yet? via GIPHY We think you should be…if you’re thinking about performing one of the five scariest bad marketing practices we list below. So scary are these strategies that we recommend you get your hands ready to reach up and […]