You’re starting a franchise. Rather, you’ve started a successful business in one or two locations and you plan to sell it as a franchise opportunity. You’re currently working to get all the bugs out of your build-a-business system so that you can begin franchising locations. […]
It’s 2019, yet advertisers and marketers still woefully underrepresent minorities in all types of advertising. Yes, this lack of representation and diversity matters because it signals that if you’re not of the mainstream, you don’t count. The media has symbolically annihilated you. Diversity in Marketing […]
We’ve written a good deal about how important it is to rebrand your business every now and then to help it grow. We’ve also discussed how critical it is to take a moment to look at your brand strategy and decide it if it’s appropriate […]
Two sales testimonials that brag about the exact same results: “I got rid of this ugly fat and I can stand to look at myself again!” “I’m 15 pounds lighter, I love how I look, and I receive so many compliments!” Which one would entice […]
Franchise opportunity you want to sell? Check. Build-your-business plan all ready for franchisees, with pretty much all the kinks worked out? Double check. Now, all you need are buyers. If you build a smart franchise marketing funnel, you will attract franchisees! How Savvy Franchise Digital […]