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Inbound Marketing Strategy
Inbound Marketing | Lead Generation | Marketing Trends | Sales | Strategy

The Difference Between Warm and Cold Calling (and Why They Matter)

So, what really is the difference between warm and cold calling? Is making a sales call via phone dead? No. But there’s a vast difference between making a call to a complete stranger (cold calling) and making a call to someone who knows and probably […]

Customer Focus | Digital Marketing | Marketing Trends | Newsletters | Strategy

Customer Retention: Keeping the Clients You Worked So Hard to Win

Now that you’ve landed clients, it’s time to keep them for a long, long, long time and put the strategies of customer retention to work. After all, you worked hard to acquire them. What’s more, it’s far easier to keep them than to lose them […]

Instagram
Content Marketing | Design | Digital Marketing | Digital Marketing Agency | Digital Trends 2021 | Marketing Trends | News | Social Media Marketing

Utilizing Instagram Story Features: The Breakdown

Instagram stories can be incredibly useful for businesses if done the right way. Nowadays aesthetic is EVERYTHING, and a business’ Insta story should reflect that. Your content will be sandwiched between beach pictures and selfies, so it needs to stand out! There are many new and old features on Instagram stories that can be difficult to navigate, so we’re here to help!

Digital Trends 2021 | News | Search Engine Optimization | Strategy | Web Analytics

Important update for your SEO and the Google Page Experience Update

In our last post we told you what the coming Google page ranking update actually is.  [Link to last post] Now we’re going to talk more specifically about what Google expects within your website to ensure it ranks well in search results as the update rolls […]