Conversion Driven, Responsive Websites
Superior website design has never been more important to your brand. It’s no longer enough to have a site; if it’s not usable on multiple platforms—from a single build—you’re losing customers and your brand’s reputation and credibility suffers.
Responsive Web Design is Key
Web Standards. In the early part of the century, that meant coding to a globally accepted standard to reduce costs on development and give all visitors a consistent experience no matter what browser they used. But we were only on computers then. We have a lot more options for browsing the Web. More people are viewing the Web from a mobile device than from a computer.
That’s why at Ingenex, we build Responsive Web Designs (RWD). RWD provides solutions to many current problems in Web and app design:
- Responsive Design is a single site build that detects what device the visitor is using and adapts its content to meet the expectations of that design.
- Responsive Design adapts to the dimensions of the device (i.e., smaller screen on mobile).
- Responsive Design understands how the content is being controlled by the viewer (Is it a mouse? A trackpad? A gesture? Voice input?).
- Responsive Design even detects the bandwidth of the visitor’s connection and changes what content is delivered. For example, a person on a Bluetooth connection in an airport using their smartphone is not going to be happy about loading a 5-Megabyte homepage!
Responsive Build = Intelligent Build
In short, we build sites that are intelligent. They provide a consistent experience for your visitors whether they’re on their laptop, desktop, smartphone, tablet or Internet-enabled TV, and regardless of their Internet connection, our builds will serve them a site that’s appropriate for their situation.