OSRAM-OS LED Light Site

Ingenex Digital Marketing designed and built the LED Light Site, for OSRAM Opto Semiconductors. The LED Light Site is the leading source of LED information, resources, tools, technology and LED lighting solutions for the solid state lighting and general illumination spaces.  Energy efficient LED lighting is the new generation of lighting, and OSRAM Opto Semiconductors is leading the way with solutions for outdoor, indoor, retail and architectural LED lighting. 

The LED Light Site created by Ingenex Digital Marketing features breaking news and trends in LED lighting technology, resources dedicated to help customers apply LED lighting solutions to their specific industries, guidelines for  regulatory standards and interactive product charts where users can go directly to the datasheets and CAD files as well as the electrical, optical and thermal files.  New video content featuring OSRAM Opto Semiconductor experts and executives will be uploaded on a regular basis, beginning with an introduction and welcome from Product Marketing Manager Joerg Schmidt.

In addition to the launch of the new micro site, Ingenex also launched a Facebook page, LED-Light-by-OSRAM, and a YouTube channel, OSRAM LEDlight, to engage customers in new and dynamic mediums. Ingenex has established goals for conversion and traffic and is managing the ongoing digital campaign including Google Analytics, ongoing Search Engine Optimization, Digital Public Relations and more.