First Step in Website Redesign

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Thinking about redesigning your website? Hold your horses! Whether done in-house or by an agency, a successful site redesign takes a lot of time, organization, and most importantly, planning. Take some time to consider logistics and usability before you dive into design schemes and logos. Fortunately, we’re here to help with the first step in…Read More

Questions to Ask Before Publishing A Landing Page

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In a recent content marketing article, I made the point that effective content does not consist of what the marketer wants, but what the customer needs. This principle also applies to landing pages. So before you hit “publish,” answer these 5 questions for more effective landing pages. 1. Is your form clear enough? Think about…Read More