Social Media and Technology Vocab You Need To Know

Woman statue sighing

The social media and technology language is growing at a rapid pace. In fact, OxfordDictionaries.com recently added words like “live-tweet,” “smartwatch” and “binge-watch” to their online dictionaries. In an effort to keep up to date with the expanding tech-based lexicon, here are some important words and distinctions that will keep you “in-the-know” while you browse…Read More


Elements of a Successful Email Marketing Campaign

Tom Hanks in You've Got Mail

I love email marketing. I love it because it’s not only effective (it offers some of the highest ROIs out of all digital communications platforms), but it gives marketers the opportunity to personally connect with specific customers. If you need more convincing on why your company should be sending emails, read this post here. It…Read More


Twitter Etiquette and Retweet Styles

Twitter birds

The good ol’ retweet. One of the magical elements of Twitter that allows you to seamlessly share content from anywhere and anyone. However, is there such a thing as retweet etiquette? As Twitter has evolved from a simple microblogging platform to a place for breaking news, so has the retweet. In fact, considering all mobile,…Read More